Legal — ALIFY
Terms & Conditions.
These terms govern the use of alify.agency and the services ALIFY provides under written proposals and statements of work. Plain English, on purpose.
1 · Services
ALIFY provides digital services including web development, design, SEO, content, marketing and automation (“Services”). Each engagement is governed by a proposal or statement of work (“SOW”) that forms part of these terms; where they conflict, the SOW prevails.
2 · Quotes & payment
Quotes are fixed-price and itemized, valid for 30 days. Standard schedule: 40% to schedule, 40% at the midpoint milestone, 20% at launch unless the SOW says otherwise. Invoices are due within 14 days; late amounts may accrue interest at 1.5%/month and pause work. Retainers bill monthly in advance and are refundable only as set out in our Refund Policy.
3 · Client responsibilities
- Provide timely content, feedback, approvals and access reasonably needed to deliver.
- Warrant that materials you supply don't infringe third-party rights and that you have rights to them.
- Review deliverables at agreed milestones; silence beyond 10 business days may reschedule timelines.
4 · Intellectual property
On full payment, you own the final deliverables specifically created for you (code, designs, copy). We retain ownership of our pre-existing tools, libraries and know-how, licensed to you as embedded in the deliverables. We may showcase non-confidential work in our portfolio unless you ask otherwise in writing.
5 · Warranties & disclaimers
We warrant that Services will be performed with professional skill and care, and we fix defects reported within 30 days of delivery at no charge. Beyond this, the website and services are provided without warranties of any kind to the maximum extent permitted by law — including any warranty that third-party platforms, search engines or market conditions will behave in any particular way.
6 · Liability
To the extent permitted by law, neither party is liable for indirect or consequential damages, lost profits or lost data. Our aggregate liability for any claim relating to a project is capped at the fees you paid for that project. Nothing limits liability that cannot be limited by law.
7 · Termination
Either party may end an engagement for material breach unremedied within 14 days of notice, or for convenience with 14 days' written notice. You pay for work performed to date on a pro-rata basis; deliverables for paid work are handed over on final payment.
8 · Governing law
These terms are governed by the laws of the State of Delaware, USA, without regard to conflict-of-law rules, with disputes first attempted in good-faith negotiation, then binding arbitration where permitted. Statutory consumer rights in your region remain unaffected.