Case study — Strategy Consulting
Sage & Rowe: the build that paid for itself.
Sage & Rowe came to us as strategy consulting operators in Boston, USA with a problem that was costing them weekly. The program below is what moved their headline number: +138% proposal downloads.
Fig. 01 — WordPress RebuildBoston, USA
The challenge
The business had outgrown the site by about two years: new services had nowhere to live, the brand had evolved past the templates, and the codebase carried the fingerprints of four previous vendors.
Leadership needed a platform that marketing could run daily without engineering, and engineering could trust without babysitting — those two requirements had never coexisted here.
The approach
The work started in analytics and server logs, not moodboards: which templates carried revenue, which URLs carried links, which plugins carried logic. The rebuild was scoped from evidence.
Migration ran parallel — content, customers and order history moved behind a frozen URL map, with redirects staged and tested before cutover day, not after.
Every integration was mapped with failure modes before writing code: queues, retries and alerts where data mattered, graceful degradation where it didn't.
- Editor block library built from the design system
- Core Web Vitals in the green on production hardware
- Integration layer with queues, retries and failure alerts
- 30-day post-launch stabilisation and training
The results
For the first time in four years, the website is faster than our ideas for it.Oliver Grant — Managing Partner, Sage & Rowe
The gallery
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Fixed quotes in 48 hours. Senior team only. Zero hand-offs between disciplines.