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Service — 07 / 09

# Logo Design for brands that measure.

Logos that survive contact with the real world. Strategy-first identity design: three distinct routes, ruthless refinement, and a mark that works from favicon to billboard.

Logo Suites Brand Marks Identity Guides Naming
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Investmentfrom $950 2–4 weeks

- Brand strategy lite
- Three distinct routes
- Complete logo suite
- Production files
- Usage mini-guide

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Fixed quote in 48h · 40/40/20 milestones · 30-day warranty

01 — Overview

A logo is a promise compressed into a glance. Trends come and go; what survives is a mark with a reason to exist. Our process starts with positioning — who you are, who you're for, why you're different — and only then moves to form.

You get three genuinely different routes (not three flavors of one), structured feedback loops, and a complete logo suite: primary, stacked, icon, monochrome — production-ready in every format anyone will ever ask for.

02 — What's included

## Six pillars. One standard.

### Brand strategy lite

Positioning questionnaire and direction-setting moodboards before design.

### Three distinct routes

Three concepts with rationale — real choice, not variants.

### Complete logo suite

Primary, stacked, icon, wordmark, reverse and mono versions.

### Production files

SVG, EPS, PDF, PNG in every context — print, screen, favicon, embroidery.

### Usage mini-guide

Clear space, minimum sizes, color codes, do's and don'ts.

### Full IP transfer

You own everything, documented in writing.

03 — The process

## Weeks, not quarters.

01

### Discovery & direction

Questionnaire, competitive scan and two moodboard directions.

02

### Concept routes

Three marks presented in context — on your site, card, app icon, signage.

03

### Refinement

Two focused revision rounds on your chosen route.

04

### Delivery

Complete file suite plus a mini usage guide, organized and labeled.

04 — You receive

## Deliverables, itemized.

Assets
Master logo suite Color + mono versions Social avatars Favicon set
Docs
Mini brand guide Type & color specs IP transfer letter Font licensing notes

Investment

## from $950 — fixed, itemized and guaranteed.

Every logo design engagement ships with a written fixed quote, milestone payments and our 30-day warranty. No hourly fog, no surprise invoices.

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05 — Questions

## Asked often.

Two structured rounds on your chosen route — which, after three strong routes and good discovery, is realistically generous. More rounds available at a day rate.
Yes — that's the Graphic Design service: full identity systems with typography, color, stationery, templates and brand books. Logo projects can upgrade mid-flight.
Yes, as an add-on or bundled: namestorming, trademark pre-screening and domain availability checks.
Rare — but the discovery phase exists to prevent it. If it happens, we diagnose together and produce a fourth direction at a reduced fee rather than force a compromise.

Keep exploring

## Pairs well with.

Graphic Design Campaigns, content & identities with editorial craft. Explore UI/UX Design Research-backed product & website design systems. Explore Content Writing Editorial engineering: pages, posts & copy that converts. Explore
→

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## Let’s build the thing your competitors will copy.

Fixed quotes in 48 hours. Senior team only. Zero hand-offs between disciplines.

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“Most agencies sell hours. We sell outcomes — and we’ll prove it in a free 20-minute teardown of your current website.”

- Free homepage & site-speed audit
- Three quick wins you can ship this month
- A fixed-price roadmap — zero obligation

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## The 90-Day Growth Framework

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